Whether you spend $100,000 for a Microsoft Sharepoint setup or you sign up for a free account on the social networking site Ning, your internet is not going to do its job if the content sucks.

One way that content fails is when it's pushed down by the big boys in corporate communications, HR and IT. To counteract that, Paul Chin suggests getting users involved. He posted a great list on ways you might increase the traffic to your intranet.

Mark Morrell of the British Internet giant, BT, posted a blog today describing how BT makes money on its corporate intranet.

One income stream is advertising, which Morrell says brings in, "...several hundred thousands of pounds each year." The other is a deal with Yahoo. If BT intranetters click a Yahoo search link on the BT intranet, BT participates in the income from any "paid search" ads that are clicked on the Yahoo site. Obviously, BT is a huge company.

I was elated by this news from St. Clair, Alabama, population 80,000. The school board there is committing to an intranet¹.

Board members are going paperless in their jobs, using an intranet site to retrieve and share information. They reason that they are putting technology to work in schools to help students keep pace with technology, and they need to be setting the example.

If your intranet¹ is connected to the Internet, you can hook up Google Analytics and get quite a bit of information about how your intranet is being used.

You think that it's a good idea to invest in cyperspace where your associates can communicate and share resources to accomplish great things for your company. Good. You are thinking ahead.

These days people transfer information in all kinds of. Not so long ago, for example, if you wanted to share a stale bread soup recipe with Mildred, you had to write it out and mail it to her. Today, you can send her an email with a link to Rachel Ray preparing it and a link to the recipe.

Let us build your intranet¹

We build your intranet from resources in the open source content management¹ system Drupal¹. Drupal is arguably the most up-to-date, extensible content management systems in the world. It assures that your intranet will always keep up with the communication modes that fill the needs of your associates.

Cloud

Accessible from anywhere

In organizational communications, nothing causes a more negative response than the word, “meeting.” Meetings never seem to happen at a convenient time, they usually go on longer than they're supposed to, and they often accomplish frustratingly little. Intranets can help.