John Quarto-von Tivador seizes upon successful agriculture culture as a metaphor for good website promotion (are you from Calif. John?).
He says that it's the toughest kind of farming, like lettuce growing and not at all a cherry picking operation. Successful sites, like successful lettuce fields, require constant tending.
Too many people still look upon websites like print publications. Once they are "launched," they're done. In fact, the launch is just the beginning. Success lies in many hours of careful tending.